Even If a Customized Banner Ad Is Sent to a Specific

question 49

True/False

Even if a customized banner ad is sent to a specific user (such as a 54-year-old CEO visiting a business site), if the content and placement of the ad is not appropriate to the type of usage session, the ad will be ineffective.

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Definitions:

Same Prices

A pricing strategy where a business charges the same amount for a product or service across different markets or regions.

Retailing Partner

A business entity or individual that collaborates with another company to sell goods to the end consumer, often contributing to a larger distribution or sales network.

Target Customers

The specific group of consumers a business aims to reach with its products, services, and marketing efforts.

Consumer Packaged-goods

Products that are sold in a packaged form, which consumers use up and replace on a frequent basis.