Instead of Thinking About How to Convert Dissatisfied or Indifferent

question 3

Multiple Choice

Instead of thinking about how to convert dissatisfied or indifferent customers into satisfied customers, businesses need to focus on converting

• A) non-buyers into buyers.
• B) competitive loyals into brand loyals.
• C) switchers into loyal customers.
• D) non-users into satisfied customers.
• E) satisfied customers into very satisfied customers.

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Definitions:

Market Wage Rates

The average amount of money paid for a specific job in the marketplace, influenced by factors such as industry demand, skill level, and geographic location.

Labor Supply

Refers to the total number of workers available and willing to work in a particular job market.

Occupational Information Network

The Occupational Information Network (O*NET) is a comprehensive database providing detailed descriptions of job functions, skills, education requirements, and work environments for various occupations.

Computerized System

An assembly of hardware and software organized to collect, process, store, and disseminate data for the purpose of facilitating planning, control, coordination, analysis, and decision making.