In Which of the Following Cases Would Centralization of the Advertising

question 9

Multiple Choice

In which of the following cases would centralization of the advertising function be a disadvantage?

• A)When the advertiser wants to maintain a consistent brand image across markets.
• B)When the advertiser wants to keep control of its brand message and image.
• C)When the product is a high-technology product with universal appeal.
• D)When the market conditions in the various markets differ widely.
• E)When the company wants to save costs.

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Definitions:

CNS

The central nervous system, composed of the brain and spinal cord, which processes and sends out neural signals.

PNS

The Peripheral Nervous System, which consists of the nerves and ganglia outside of the brain and spinal cord.

Cerebrospinal Fluid

The clear, colorless body fluid found in the brain and spinal cord, acting as a cushion and providing nutrients to these areas.

Composition

The act or process of creating or forming by combining parts, elements, or ingredients; can refer to writing, music, art, or any structured endeavor.