What Do Some Businesspeople Give as a Reason for the Increasingly

question 59

Multiple Choice

What do some businesspeople give as a reason for the increasingly short-term focus on performance and sales volume in business today?

• A)The primacy effect
• B)The more rapid movement of consumers through the hierarchy of effects model
• C)A habit of frequent repositioning
• D)Synergistic buying
• E)The brand management system

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Definitions:

Environmental Threats

are dangers that arise from environmental degradation or changes, posing risks to ecosystems, biodiversity, and human well-being.

Technological Imperialism

The dominance of technologically advanced countries in imposing their technologies and cultural values on less developed countries.

Recombinant Technology

A field in biotechnology that involves manipulating DNA sequences to create new genetic combinations for purposes including medicine, agriculture, and research.

Biotechnology

The use of living systems and organisms to develop or make products, or any technological application that uses biological systems, living organisms, or derivatives thereof.