When Internet Visitors Using Yahoo's Search Engine Type in Travel

question 25

Multiple Choice

When Internet visitors using Yahoo's search engine type in travel books,one of the advertisements they see is for Lonely Planet guides,Lonely Planet is using a(n) _____ to target Internet users interested in their products.

• A)interconnect
• B)URL
• C)portal
• D)surf button
• E)paid search

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Definitions:

Satellite Dish

A type of parabolic antenna designed to receive or transmit information by radio waves to or from a communication satellite.

Liability

A legal responsibility or obligation, often involving financial restitution in case of loss or damage.

Undisclosed Principal

A principal whose identity is not revealed by the agent to the third party at the time of entering into a contract with the third party.

Third Party

An individual or entity not directly involved in a contract or transaction but may be affected by its outcome.