Which of the Following Statements Provides a Reason Why Consumers

question 96

Multiple Choice

Which of the following statements provides a reason why consumers are more receptive to magazine advertising than to television advertising?

• A)Unlike television ads,magazine ads are intrusive and not easy to ignore.
• B)Because they are interested in the content and ads provide additional information relevant to the issue or topic area.
• C)There are not many ads in most magazines,so they do not bother consumers.
• D)Because more creative options are available for magazines than for television advertising,that is,magazine ads are more interesting.
• E)Magazine advertising does not provide the psychographic or demographic selectivity that the television does.

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Definitions:

Person-Organization Fit

The degree to which an individual's values, personality, and work preferences align with the organizational culture.

Nondirective Interview

An interviewing technique in which the interviewer asks open-ended questions and allows the interviewee to provide information freely, with minimal guidance.

Structured Interview

A methodical approach to interviewing where each candidate is asked the same questions in the same order, designed to ensure consistency and fairness in the evaluation process.

Situational Interview

A type of job interview that asks candidates to describe how they would handle or have handled specific workplace situations, to assess their suitability for a role.