A Disadvantage Associated with the Use of Syndicated Shows for Advertising

question 14

Multiple Choice

A disadvantage associated with the use of syndicated shows for advertising is:

• A)that syndicates do not supply as much research information as the networks do.
• B)more zipping.
• C)their popularity among Gen Xers.
• D)the absence of programming at undesirable times.
• E)their lack of popularity when compared to network shows in certain dayparts,such as daytime,early prime time,and late fringe.

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Definitions:

Thorazine

A medication, also known as chlorpromazine, used to treat several psychiatric disorders including schizophrenia and manic phases of bipolar disorder.

Selective-serotonin-reuptake-inhibitor

A class of drugs commonly prescribed to treat depression and anxiety disorders by increasing levels of serotonin in the brain.

Prozac

A brand name for fluoxetine, a selective serotonin reuptake inhibitor (SSRI) antidepressant medication used to treat depression, anxiety, and other mental health conditions.

Antipsychotic Drug

An antipsychotic drug is a type of medication primarily used to treat psychiatric conditions by reducing or alleviating symptoms of psychosis such as hallucinations and delusions.