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The physical arrangement of the various parts of an ad including headlines,subheads,illustrations,body copy and identifying marks is known as:
Q2: _ is an attempt to provide some
Q16: In-depth interviews with consumers,focus groups,and observational studies
Q26: An advertiser has a limited budget and
Q33: During which stage of the consumer decision-making
Q35: An advertising agency works with its clients
Q65: The state of Colorado runs an ad
Q75: The term client,in the ad agency industry,refers
Q85: Trevor is watching a late night TV
Q90: The people who develop ads and commercials
Q101: "Commercial-free" blocks of music are a disadvantage