The Headline for the National Flood Insurance Program Ad Reads,"There's

question 63

Multiple Choice

The headline for the National Flood Insurance program ad reads,"There's a chance of flooding in your area.Are you willing to bet the house on it?" The ad shows a picture of a flooded home and shows how flood insurance helps to satisfy the ______ need as defined by Maslow's hierarchy.

• A)physiological
• B)social
• C)self actualization
• D)esteem
• E)safety

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Definitions:

Long-Range

Refers to planning, goals, or strategies extending far into the future, typically focusing on periods longer than five years ahead.

Environmentally Responsible

Commitment to conducting oneself or one's business in a way that is mindful of the environmental impact and promotes sustainability.

Ethical

Pertaining to moral principles or the branch of knowledge dealing with these, often guiding behavior in both personal and professional contexts.

Value Proposition

A statement of the fundamental benefits of the products or services being offered in the marketplace.