A Radio Commercial Begins with the Following Line: "Our Competitors

question 121

Multiple Choice

A radio commercial begins with the following line: "Our competitors think we can't sell furniture for so little money, but we want our customers to know that we work hard to bring you value for your dollar, and our prices are for real." The furniture store is using a(n) _____ appeal.

• A)one-sided
• B)functional
• C)emotional
• D)refutational
• E)slice-of-life

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Definitions:

Bank Offers

Promotions or deals provided by banks to attract new customers or to retain existing ones, including lower interest rates or bonus rewards.

U.S. Dollars

The official currency of the United States, widely used as the global standard for financial transactions.

Managed Float

An exchange rate system where the price of the currency is largely determined by the supply and demand in the foreign exchange market but where central banks attempt to influence the rate by actively buying and selling currencies.

Financial Crisis

A situation where the value of assets drops rapidly and the financial system becomes destabilized, often leading to recession.