Developing and Maintaining Long-Term,cost-Effective Exchange Relationships with Individual Customers,suppliers,employees,and Other

question 3

Multiple Choice

Developing and maintaining long-term,cost-effective exchange relationships with individual customers,suppliers,employees,and other partners for mutual benefit characterizes

• A)relationship management.
• B)customer satisfaction.
• C)relationship marketing.
• D)interpersonal consumer relationships.

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Definitions:

Collective Guilt

The emotion felt when individuals perceive their group as responsible for wrongful actions, even if they as individuals did not participate in such actions.

Ingroup Bias

The tendency to favor one's own group over other groups.

Empathy Gap

The difficulty of understanding or predicting one's own and others' feelings, preferences, or behaviors when in a different emotional or physical state.

Communally Connected

A state of being interlinked with others in a community, fostering a sense of belonging and shared purpose.