Examlex
A target market is a specific group of customers on whom an organization focuses its marketing efforts.
Business Model Innovation
Refers to the process of making substantial and valuable changes to a company's core operations, strategies, and value propositions to improve performance and create competitive advantage.
Environmental Uncertainty
The degree to which an organization lacks information about its external environment, which makes decision-making difficult.
Innovation Process
A systematic approach to developing and implementing novel ideas or products, typically involving stages of ideation, development, testing, and commercialization.
Imagining
The process of forming new ideas, images or concepts not present to the senses, often used as a tool for creativity and problem solving.
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