A Marketing Manager Decides What Combination of Variables Is Needed

question 50

Multiple Choice

A marketing manager decides what combination of variables is needed to satisfy customers' needs for a general type of product. What are the essential variables that the marketing manager combines?

• A) Product, price, distribution, and promotion variables
• B) Marketing environment variables
• C) Product and promotion variables
• D) Product, price, and customer variables
• E) Product, price, customer, and promotion variables

---

Definitions:

Ethical Grounds

The moral principles or considerations that guide behavior or decision-making processes.

Whales

Large marine mammals belonging to the order Cetacea, known for their intelligence and complex behaviors.

Marine Fish Species

Aquatic species that live predominantly in oceanic and sea environments.

Coastal Waters

The part of the ocean adjacent to the coast, within a certain distance, often characterized by shallow depths and significant influence from land.