When Amway Entered China, It Opened Up Retail Locations for the First

question 43

Multiple Choice

When Amway entered China, it opened up retail locations for the first time. Amway is a direct selling firm. This means that it sells almost exclusively through independent consultants. However, in China restrictions on direct selling required significant modifications in how consumers obtain these products. On the other hand, Amway has been able to sell many of its signature products to the Chinese market with little to no modification. In China, Amway was forced to ______________ the distribution variable and ___________ its product variable.

• A) globalize; globalize
• B) customize; globalize
• C) localize; globalize
• D) globalize; customize
• E) internationalize; customize

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Definitions:

360 Degrees

A full rotation or a complete perspective view, often used to describe panoramic images or comprehensive analysis.

In-Betweening

The process in animation of generating intermediate frames between two images to give the appearance that the first image evolves smoothly into the second image.

Animation

The process of designing, drawing, making layouts, and preparation of photographic sequences which are integrated in multimedia and gaming products.

Augmented Reality Games

Video games that integrate digital information or images into the user's real-world environment.