Procter & Gamble Markets Shampoo Under Several Different Brand Names

question 3

Multiple Choice

Procter & Gamble markets shampoo under several different brand names, including Pantene, Herbal Essences, Head & Shoulders, and Aussie. For shaving products, Procter & Gamble markets several different razors under the Gillette brand, including Gillette Mach3 and Gillette Fusion. They also use the Gillette name for shaving creams, aftershaves, deodorants, and body washes. Procter & Gamble is using _____ branding for the shampoo category and _____ branding for the shaving category.

• A)individual; family
• B)manufacturer; private
• C)family; individual
• D)brand-extension; private
• E)individual; individual

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Definitions:

Annual Year-end Payments

Payments made at the end of the fiscal year, which can include bonuses, dividends, or debt payments.

Journal Entry

A record in accounting that logs the transactions and their impact on the accounts in a financial system using debits and credits.

Issuance

The process of distributing something, especially financial instruments like stocks or bonds, to investors.

Semiannually

Taking place twice within a year or every half year.