________ Studied Actual Managers at Work and Concluded That They

question 6

Multiple Choice

________ studied actual managers at work and concluded that they perform 10 different but highly interrelated management roles.

• A)Henri Fayol
• B)Henry Ford
• C)Henry Drucker
• D)Henry Mintzberg

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Definitions:

Public Relations

involves managing the dissemination of information between an organization and the public to shape perceptions and maintain a positive image.

Publicity

The notice or attention a person, product, or business receives through media coverage, not paid for by the beneficiary.

Direct Marketing

A form of advertising where companies communicate directly to consumers through a variety of media, including mail, email, phone, and online ads, to generate a response or transaction.

Customer Service

The assistance and advice provided by a company to those people who buy or use its products or services.