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SWOT Analysis (Scenario) Terri Has Been Asked to Review Her Company's Strategy in Company's

question 102

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SWOT Analysis (Scenario)
Terri has been asked to review her company's strategy in the cosmetics industry. Top management wants to ensure that they are aware of emerging trends and changes. Terri began reviewing a list of factors in her mind. Recently, there has been some negative publicity about cosmetics testing on animals; an industry practice that has become very controversial and increasingly unacceptable to consumers. The laboratory animals at Terri's company are well treated, but they are still used to test new products. On a positive note, industry-wide sales are up 10 percent. Women are buying more cosmetics in general, which is good news for the company. Another positive factor is their personnel. They have many good people working in the company, particularly in research and development where the expertise is exceptional. The only other negative factor noted by Terri was that last year's advertising campaign had not achieved the desired results. Something needed to be done in that department. Terri began to compile her report.
-The quality of the company's personnel would be considered a(n) ________.


Definitions:

Internally Oriented

A focus or emphasis on internal thoughts, feelings, and motivations rather than external circumstances or stimuli.

Self-Efficacy

Confidence in one's ability to control one's motivation, behavior, and social environment, crucial for achieving goals.

Autonomy

The capacity to make an informed, uncoerced decision independently, often discussed in the context of personal development and ethics.

Unrestricted Freedom

A state or condition where there are no limitations or boundaries on one's actions or decisions.

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