Some of the Serious Business Consequences That Occur Due to Using

question 142

Multiple Choice

Some of the serious business consequences that occur due to using low-quality information to make decisions include all of the following except:

• A)Inability to accurately track customers
• B)Inability to identify selling opportunities
• C)Success of the organization depends on appreciating and leveraging the low-quality information
• D)Lost revenue opportunities from marketing to nonexistent customers

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Definitions:

Ephemeral

Something transitory or short-lived, lasting for a very short period of time.

Popular Artifacts

Objects made by human beings, typically an item of cultural or historical interest, that are widely recognized or used.

Social Media

The term used to refer to the vast networks of social interaction that new media have created.

Facebook Users

Individuals who have registered for an account on Facebook, a widely used social networking platform, to connect, share content, and communicate with others.