Examlex
The planning model is often hierarchical, with top-level strategies flowing down through the levels of the organization into more specific goals and plans.
Generic Competition
Competition between brands or products that fulfill the same needs without distinguishing features, often seen in commoditized markets.
Product Category
Classification of goods and services into groups that meet similar consumer needs or are targeted towards similar markets.
Core
The essential, central, or most important part of something, often referring to the main strengths or strategic advantages of a business.
Product Form
The specific physical characteristics and features of a product that distinguish it from other products.
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