An Example of a Consumer-Driven Marketing Technique Is Social Media

question 129

True/False

An example of a Consumer-driven marketing technique is Social Media Websites.

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Definitions:

Probability

A measure of how likely it is that some event will occur; a number expressing the ratio of favorable outcomes to the total number of possible outcomes.

Operant Conditioning

A method of learning that employs rewards and punishments for behavior, where an association is made between a behavior and a consequence for that behavior.

Observational Learning

A learning process where individuals change their behaviors or acquire new information by watching the actions of others.

Classical Conditioning

The learning method that occurs through repeated pairings of two stimuli, resulting in a response that at first is triggered by the second stimulus but in time is triggered by the first stimulus.