Electra Wants to Purchase a Laptop for Use in Her

question 9

Essay

Electra wants to purchase a laptop for use in her MBA program so she can work on assignments and surf the web while the professor drones on endlessly.After consulting with her colleagues,she chooses the dimensions of cost,weight,processor speed,and touchscreen capability as critical to her long term success and amusement.She evaluates four different laptops and rates their performance on each criterion on a scale from 1 (poor)to 5 (excellent).She is struggling with her assessment of the importance of the Cost criterion.As an avid lottery player,she is pretty sure that tonight's drawing will result in at least a two number match on the ticket she bought on the way to class and it could mean a three-number match.Given her uncertainty,she would like to choose the laptop that performs the best overall across the entire spectrum of possibilities of the outcome of tonight's lottery.Which would you recommend?

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Definitions:

Diversification

A risk management strategy that involves expanding a company's operations by adding new products, services, or markets to its existing portfolio.

Market Penetration

Strategies aimed at increasing the market share of an existing product, or promoting a new product, through aggressive marketing and sales approaches.

Planning Gap

The difference between a company's target performance and its forecasted performance, requiring the development of strategies to bridge or close the gap.

Major Changes

Significant adjustments or transformations in strategy, operations, or processes within a business or industry.