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Competitive Intent
Competitive intent is the purposeful and strategic plans or desires of a company to outperform its competitors and gain a leading position in the market.
Bad Timing
The undesirable situation of making a decision or action at a time that does not yield the optimal or expected outcome.
Customer Needs
The essential wants and requirements that consumers seek to fulfill with the purchase of goods and services.
Product Quality
The characteristics of a product that determine its ability to meet stated or implied needs and expectations of the user, typically including durability, reliability, and performance.
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