Which of the Following Operational CRM Technologies Does the Marketing

question 18

Multiple Choice

Which of the following operational CRM technologies does the marketing department typically use?

• A) Contact centre, Web-based self-service, call scripting
• B) Contact centre, cross-selling and up-selling, Web-based self-service
• C) List generator, opportunity management, cross-selling and upselling
• D) List generator, campaign management, cross-selling and upselling

---

Definitions:

Weight Loss

The process of reducing total body mass due to loss of fluid, body fat, or lean mass.

Reading Intervention

Educational strategies or programs implemented to improve the reading skills of students identified as having difficulties with reading.

Repeated Measures

A research design in which the same participants are measured multiple times under different conditions.

Null Hypotheses

A hypothesis that suggests there is no statistical significance in a given set of observations.