Which of the Following Operational CRM Technologies Does the Marketing

question 18

Multiple Choice

Which of the following operational CRM technologies does the marketing department typically use?

• A) Contact centre, Web-based self-service, call scripting
• B) Contact centre, cross-selling and up-selling, Web-based self-service
• C) List generator, opportunity management, cross-selling and upselling
• D) List generator, campaign management, cross-selling and upselling

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Definitions:

Chromosomes

Structures located in the nucleus of cells, made up of DNA and protein, that contain genes, the basic units of heredity.

Pairs

Groupings of two related or associated items, often used to study comparisons or contrasts.

Sperm Cells

Male reproductive cells, which contribute half of the genetic material necessary for fertilization of an ovum.

Threadlike Structure

Thin, elongated formations typically found in biological organisms, such as the strands of DNA or muscle fibers.