The Most Important Step in the AIDA Model for Mass

question 40

True/False

The most important step in the AIDA model for mass sales messages is D-description of the problem.

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Definitions:

Nonviolent Resistance

A method of protest or activism that rejects the use of physical force, relying instead on various forms of peaceful demonstration to achieve goals.

Civil Disobedience

is the act of refusing to comply with certain laws, demands, or commands of a government or occupying power, typically in a nonviolent form, as a form of political protest.

Gandhi

Mohandas Karamchand Gandhi, an Indian lawyer, anti-colonial nationalist, and political ethicist, who led the campaign for India's independence from British rule through nonviolent resistance.

Centralized

Organized such that control, decision making, or authority is concentrated in a central location or governing body.