Which Statement Accurately Describes the Use of You-Voice in Persuasive

question 7

Multiple Choice

Which statement accurately describes the use of you-voice in persuasive messages?

• A) Writing in the you-voice to customers is just a stylistic choice.
• B) Using the you-voice deemphasizes customer benefits.
• C) Using the you-voice forces you to personalize the message for your readers.
• D) Using the you-voice implies a high level of self-centeredness.
• E) Using the you-voice in persuasive messages emphasizes the writer's objectivity.

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Definitions:

Temporary Differences

The differences between the accounting income and taxable income that are not permanent and will reverse in future periods.

Permanent Differences

These are variations between taxable income and accounting income that originate from certain items being recognized in one manner for tax purposes and another for financial reporting purposes and do not reverse over time.

Pretax Financial Accounting

The process of preparing financial statements that calculate revenues, expenses, and earnings before taxes are deducted.

Taxable Income

The portion of income that is subject to income tax after adjustments, deductions, and exemptions are applied.