Examlex
Foamsoft sells customized boat shoes. Currently,it sells 10,000 pairs of shoes annually at an average price of $70 a pair. It is considering adding a lower-priced line of shoes which sell for $50 a pair. Foamsoft estimates it can sell 5,000 pairs of the lower-priced shoes but will sell 1,000 less pairs of the higher-priced shoes by doing so. What is the amount of the sales that should be used when evaluating the addition of the lower-priced shoes?
Price Point
The selling price of a product or service, often considered in the context of what the market will bear or competitive positioning.
Whole-House Weather Blanket
This is a term usually associated with insulation techniques designed to improve the energy efficiency of a home by providing a consistent thermal barrier.
Scientific Experiment
A structured procedure carried out to test a hypothesis, gather data, and provide empirical evidence.
Direct Strategy
A communication approach that involves delivering the main message or conclusion at the beginning, followed by supporting details.
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