Intangible Assets Add Great Value to a Firm Because

question 18

Multiple Choice

Intangible assets add great value to a firm because:

• A) A firm's reputation and brand equity are accumulated quickly and can be leveraged easily.
• B) A firm's culture, knowledge and intellectual property take time to develop and are generally difficult to imitate.
• C) Tangible assets require a high degree of capital; intangible assets do not.
• D) All of these.

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Definitions:

Chiasma

An X-shaped site in a tetrad usually marking the location where homologous (nonsister) chromatids previously crossed over.

Crossing-Over

A process in which genetic material (DNA) is exchanged between paired, homologous chromosomes.

Haploid Gamete

A reproductive cell, such as a sperm or egg, that contains a single set of chromosomes and thus only one allele for genetic traits.

Prophase I

The first phase of meiosis I, where chromosomes condense, pair up, and exchange segments in a process called crossing-over.