Examlex
Consumers may seek products that emphasize objective tangible attributes to satisfy certain utilitarian needs.
Growth Mindset
The belief that abilities and intelligence can be developed through dedication, hard work, and perseverance.
Grit
The enduring commitment and enthusiasm towards achieving objectives over an extended period.
Exploratory Experimentation
The process of conducting tests without a specific hypothesis in mind, aimed at discovering new information or insights.
Angela Lee Duckworth
A psychologist known for her research on grit and perseverance as key factors in achieving success.
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