When Did Relationship Marketing Emerge

question 8

Multiple Choice

When did relationship marketing emerge?

• A) right after the end of World War II
• B) during the mid-1960s
• C) during the mid-1980s
• D) during the 1990s

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Definitions:

Assessment Phase

The initial stage in various professional and therapeutic processes where the situation, needs, or conditions of an individual or group are evaluated.

Interventions

Actions taken to improve situations or solve problems, often with specific aims or goals in mind.

One-to-many Relationships

A type of database relationship where a single record in one table can be associated with multiple records in another table.

Primary Key Field

A unique identifier for each record in a database table, used to ensure that each entry is distinct.