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The Gap's Sponsorship of the "Product Red" Campaign to Combat

question 36

True/False

The Gap's sponsorship of the "Product Red" campaign to combat AIDS in Africa is an example of a for-profit organization linking its products to a social objective in cause marketing.


Definitions:

Distribution Center

A specialized facility that focuses on product storage and merchandise distribution, serving as an intermediate point between suppliers and customers.

Dallas

A city in the U.S. state of Texas, known for its cultural activities, historical significance, and economic contributions.

Television Sets

Electronic devices designed to receive broadcast signals and display them as visual images with accompanying sound.

Disinfectants

Disinfectants are chemical agents used to eliminate or reduce harmful microorganisms on surfaces, in water, or in the air, to prevent infection and disease spread.

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