A Firm That Tries to Associate Itself with a Major

question 15

True/False

A firm that tries to associate itself with a major event like the Olympics but is not an official sponsor is practising ambush marketing.

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Definitions:

Self-sufficient

The ability of an individual, household, or community to provide for all their essential needs without relying on external resources.

Specializes

Refers to the focus of a business, region, or economy on the production of a limited scope of goods or services to gain a greater degree of efficiency.

System of Exchange

A structured arrangement through which trade is conducted, often involving a medium of exchange such as money.

International Trade

The exchange of goods and services across international borders or territories, which involves the importation and exportation of goods.