In a Survey, Customers Are Asked to Indicate How Important

question 34

Multiple Choice

In a survey, customers are asked to indicate how important courteous service is by placing an "X" in the appropriate box. The boxes are labeled as "not important," "somewhat important," "fairly important," and "very important." These labels are:

• A) motherhood attributes.
• B) alternatives.
• C) reverse-scaled items.
• D) comparative-ratings scales.
• E) anchors.

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Definitions:

Proton Spin Decoupled

A method used in nuclear magnetic resonance (NMR) spectroscopy where the interactions between proton spins are removed to simplify the spectrum.

3-Hexanone

A ketone with the formula C6H12O, characterized by a carbonyl group located on the third carbon atom of a six-carbon chain, used in fragrances and as a solvent.

Proton Spin Decoupled

A nuclear magnetic resonance (NMR) technique where the interaction between proton spins is removed or reduced, enhancing spectral resolution.

0-50 Ppm

A concentration range indicating 0 to 50 parts per million, often used to describe the presence of a substance within another substance.