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The first assumption about the motivation process is that it is:
National Cultures
The set of shared values, beliefs, traditions, and practices that defines the people of a particular country or nation.
International Business
Engagements in commercial transactions across national borders, including trade, investment, and operational activities.
Cultural Intelligence
The ability to operate efficiently across different nationalities, ethnic groups, and within various organizational cultures.
Culture
The shared values, beliefs, norms, and practices that characterize a group of people or an organization, shaping behavior and influencing how members interact.
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