A Media Release Should Not Be

question 12

Multiple Choice

A media release should not be

• A) less than 500 words.
• B) focused on one event or issue.
• C) written in the inverted pyramid style.
• D) inaccurate and verbose.

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Definitions:

Eyewitness

A person who has directly observed an event and can provide a first-hand account of it.

Cross-examining

The process of questioning a witness by the opposing party in a court of law to discredit their testimony or gain information.

Desensitization

The process by which someone is made less likely to feel shock or distress at scenes of cruelty, violence, or suffering by being exposed to them repeatedly.

Media Content

The information, stories, features, images, and video presented through media channels.