What Is Customer Relationship Management

question 55

Multiple Choice

What is customer relationship management?

• A)The analysis and redesign of workflow between organisations and customers
• B)A standardised set of activities that accomplish a specific task such as processing a customer's order
• C)A means of managing all aspects of a customer's relationship with an organisation to endeavour to increase customer loyalty and retention, and the organisation's profitability
• D)The analysis and redesign of workflow between organisations and customers.

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Definitions:

All Equity Firm

A company that finances all of its operations, investments, and assets through stock equity rather than taking on any debt.

Closely Held

Refers to a company that has a small group of controlling shareholders, with limited public trade of its shares.

Borrow

To receive something of value with the promise to return it or its equivalent to the lender at a later date.

Bond Issue

The process by which a borrower issues bonds to lenders or investors to raise capital under specified terms.