The Two Research Methods Used to Document Customers' Opinions About

question 27

True/False

The two research methods used to document customers' opinions about whether service performance met the standards established are benchmarking and critical incident surveys.

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Definitions:

Overt Behavior

Observable actions or responses of an individual, which can be seen and measured by others.

Implicit Association Tests

Psychological assessments that measure the strength of associations between concepts (e.g., black or white, young or old) and evaluations (e.g., good or bad).

Functionalist Psychologists

Functionalist psychologists focus on how mental processes and behaviors help individuals adapt to their environments, emphasizing the purpose of psychological phenomena.

Individual Parts

Components or pieces that when combined form a whole system or object.