Examlex
What are the three types of benefits firms enjoy through relationship marketing?
Compliant Agent
An entity or individual that agrees with and follows specific instructions, rules, or regulations set by an authority.
Reluctant Agent
A person or entity that acts with hesitation or unwillingness, typically in a scenario requiring action or decision-making.
Social Reference
The use of external sources, such as people or standards, to guide behavior and attitudes.
Legitimate Parent
A parent who has legal recognition as the lawful mother or father of a child, often in the context of marital status or legal acknowledgment.
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