From the Customer's Point of View,the Most Vivid Impression of Service

question 51

Multiple Choice

From the customer's point of view,the most vivid impression of service occurs in the service _____ when the customer interacts with the service firm.

• A) Event
• B) Socialization
• C) Encounter
• D) Arrangement
• E) Linkage

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Definitions:

Antibody

A blood protein produced in response to and counteracting a specific antigen; antibodies recognize and neutralize foreign substances such as bacteria and viruses.

Antigen

A substance that induces an immune response in the body, especially the production of antibodies.

Epitope

A specific part of an antigen that is recognized and bound by an antibody or a receptor of the immune system.

Fab Fragments

Regions of an antibody molecule that bind to antigens, consisting of one constant and one variable domain of each of the heavy and the light chain.