Which of the Following Statements Does NOT Indicate That a Marketing

question 142

Multiple Choice

Which of the following statements does NOT indicate that a marketing manager is about to make a serious mistake?

• A)"When it comes to my marketing strategy,if it ain't broke,don't fix it."
• B)"International competition is just a fad.We can ignore it."
• C)"I leave the marketing applications of technology to the information technology staff.There's no need for me to learn about them."
• D)"I try to place myself in the position of the consumer and do unto others as I would have them do unto me."
• E)"My job is to sell products.If they happen to damage the environment because a consumer doesn't dispose of them properly,that's not my problem."

Identify different types of discussions and assessments within an organization.

Comprehend the methodology and implications of a 360-degree appraisal.

Recognize different methods of performance appraisals and their applications.

Understand the role of supervisors in performance appraisal processes.

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Definitions:

Universalization Test

The ethical guideline that urges us to consider, before we act, what the world would be like if everyone acted in this way.

Ethical Guidelines

Standards of behavior and professional conduct expected within a specific field or profession.

Stakeholder

An individual or group with an interest or concern in the success of an organization, project, or outcome.

Community

A group of people living in the same place or having a particular characteristic in common, or the sense of fellowship arising from shared beliefs, interests, or goals.