Examlex
Switching costs refers to costs that a customer faces when buying a product that is different from what has been purchased or used in the past.
Relationship Marketing
A marketing strategy designed to foster customer loyalty, interaction, and long-term engagement rather than focusing solely on short-term goals like customer acquisition and sales.
Independent Coffee Shop
A locally owned and operated establishment that sells coffee and other related products, distinct from chain coffee shops.
Trendy Urban
Refers to something fashionable or in vogue within urban culture, often associated with modern, stylish lifestyles in city environments.
Relationship Marketing
A strategy designed to foster customer loyalty, interaction, and long-term engagement by offering value beyond the product itself.
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