Which of the Following Best Describes the Use of an "Influencer

question 163

Multiple Choice

Which of the following best describes the use of an "influencer" in a social media campaign?

• A)American Eagle recruits YouTube personalities that are popular among teens to wear and endorse their clothing.
• B)Breyer's ice cream has a contest so that customers can vote on a what their newest ice cream flavor should be.
• C)Macy's offers special discounts to customers who "Like" them on Facebook.
• D)Bath & Body Works provides online discount codes to customers that share their promotions on social media.
• E)The World Wildlife Federation hires a famous Hollywood celebrity to be its spokesperson for its newest advertising campaign.

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Definitions:

Techniques For Quality Measurement

Methods used to assess the quality of products, services, or processes, often involving quantitative and qualitative metrics.

Functional Approach

The functional approach is a method of organizational structure where a company is divided into departments or functions, each handling specific tasks or operations like marketing, finance, or manufacturing.

Managerial Functions

The main roles and responsibilities of managers, typically including planning, organizing, leading, and controlling organizational resources to achieve goals.

Henri Fayol

A French engineer and scholar who is famous for developing the general theory of business administration and identifying the five primary functions of management.