An Indirect Channel Is Probably a Better Choice Than a Direct

question 163

Multiple Choice

An indirect channel is probably a better choice than a direct channel if a producer wants to

• A)provide special technical service.
• B)make it easier to do marketing research.
• C)be more sensitive to coming changes in customer needs and attitudes.
• D)obtain a very aggressive selling effort.
• E)adjust large discrepancies of quantity and assortment.

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Definitions:

Interest Revenue

Income earned by a company or individual from lending money or making investments that pay interest.

Income Statements

A financial statement that shows a company's revenues, expenses, and profit over a specific period, reflecting the company's financial performance.

Accounts Receivable Turnover

A financial ratio that measures how efficiently a company collects debts from its customers by dividing net credit sales by the average accounts receivable.

365-Day Year

A method used in finance and accounting to standardize the number of days in a year for calculations, ensuring consistency.