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Over the Past Several Years General Motors (GM),like Other Auto

question 42

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Over the past several years General Motors (GM) ,like other auto manufacturers,has introduced many new models of sport utility vehicles (SUVs) in all its major divisions.This proliferation of SUVs and an increase in gasoline prices have caused sales to level off.In response,GM offered rebates of up to $5,000 or no-interest financing on selected models of SUVs.The largest rebates went to current owners of GM vehicles,so that they would replace their current vehicles with a GM model instead of switching to another brand.The rebates have been heavily advertised on national television.Profit margins per vehicle have shrunk as a result of these costly promotions.In which stage of the product life cycle is GM currently operating?

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Definitions:

Home Foreclosures

The legal process by which a lender takes possession of a property due to the borrower's failure to keep up with mortgage payments.

2008 Recession

A severe global economic downturn that began in 2008, marked by significant declines in consumer wealth, extensive business failures, and a sharp increase in unemployment.

Foreclosure Rates

The percentage of properties undergoing the legal process by which a lender attempts to recover the amount owed on a defaulted loan by taking ownership of and selling the mortgaged property.

Complexity

The quality or state of being intricate or complicated, often referring to systems with multiple interrelated components.

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