New Products That Are Minor Variations on Existing Products and Which

question 196

Multiple Choice

New products that are minor variations on existing products and which require no change to consumer behavior are called

• A)fads.
• B)new products.
• C)second-movers.
• D)discontinuous innovations.
• E)continuous innovations.

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Definitions:

Population

In statistics, population refers to the entire group of individuals or items that a study intends to investigate or draw conclusions from.

Rate

A ratio that measures how one quantity changes in relation to another.

Sum

The outcome of summing two or more numbers.

Infinite Series

A sum of infinitely many terms following a specific pattern.