Which of the Following Is NOT True Regarding International Marketing

question 235

Multiple Choice

Which of the following is NOT true regarding international marketing research?

• A)A lack of information and knowledge about customers in foreign markets is a key cause of failures for exporting ventures.
• B)Gathering accurate marketing research information in China can be a challenge.
• C)Marketing research on overseas markets is often an important factor in international marketing success.
• D)Because there are no multinational research or advertising agencies it is necessary to identify good local partners.

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Definitions:

Nicholas Biddle

An American financier who served as the president of the Second Bank of the United States, playing a central role in the bank war with President Andrew Jackson.

Economic Privilege

Advantages or benefits in socioeconomic status and access to resources that are available to certain groups or individuals based on their economic position.

Old Northwest

A historical term referring to the region of the United States northwest of the Ohio River, encompassing states like Ohio, Indiana, Illinois, Michigan, Wisconsin, and parts of Minnesota.