Consumers Go Through Six Steps When Deciding to Accept or Reject

question 202

Multiple Choice

Consumers go through six steps when deciding to accept or reject a new idea.In this adoption process,the

• A)confirmation step follows the decision step.
• B)evaluation step follows the trial step.
• C)awareness step follows the interest step.
• D)trial step follows the awareness step.
• E)None of these answers is correct.

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Definitions:

Job-Based Pay

A compensation strategy where employee pay is determined by the specific job roles and responsibilities rather than the individual's performance or skill level.

Capabilities

The qualities, skills, and capacities that enable individuals or organizations to effectively perform or achieve tasks and objectives.

Geographic-Based Pay

A compensation strategy that adjusts an employee's pay based on the cost of living and market wage rates in the geographic location where they work.

Market Pricing

The process of determining the external value of jobs within an organization by comparing the organization's jobs to similar jobs in the external labor market.