Clustering Techniques

question 228

Multiple Choice

Clustering techniques

• A)help sellers fine-tune the marketing effort with information from a detailed customer database.
• B)establish how customers think about proposed or present brands in a market.
• C)try to find similar patterns within sets of data.
• D)group customers into heterogeneous segments.
• E)use intuition and judgment to do what was previously done by computers.

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Definitions:

Total Cost

The aggregate amount of money spent or cost incurred in the production of goods or services.

Completed During

Usually refers to the tasks, projects, or productions that are finished within a specific period.

Equivalent Units

A concept used in cost accounting to indicate a quantity of production expressed in terms of fully completed units, calculated to measure and assign costs to partially completed goods.

Material Costs

Material Costs are the expenses incurred for the materials that are used in the production process of goods or services.