Why Would It Be Important for a Marketing Manager to Track

question 173

Multiple Choice

Why would it be important for a marketing manager to track market share?

• A)to monitor how well a product is doing in a particular market
• B)to assess progress against competitive rivals
• C)to compare how market share changes over time
• D)to understand the product's share of the market in different geographic regions
• E)All these answers are correct.

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Definitions:

Group Effectiveness

The measure of how well a group achieves its objectives and fulfills the needs and goals of its members and external stakeholders.

Ongoing Basis

A continuous, uninterrupted manner of operation or activity, suggesting something that happens regularly or perpetually.

Self-Managing Teams

Groups of employees who are given autonomy and responsibility to manage their workflows, tasks, goals, and problem-solving processes without direct supervision.

Traditional Work Group

A conventional team structure where members perform tasks within a defined role and hierarchy.