Which of the Following Statements About Customer Value Is True

question 136

Multiple Choice

Which of the following statements about customer value is true?

• A)Building relationships with customers means providing customer value before,but not after the purchase of a product or service.
• B)Retaining current customers is usually less costly than taking customers away from a competitor.
• C)A firm's advertising department cannot be expected to develop ads to convince a customer to buy from the firm more than once.
• D)People in the organization who are not in the sales or customer service areas should never be called upon to help resolve a customer's problem.
• E)None of these statements is true.

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Definitions:

Ladder Rung

A horizontal section of a ladder logic diagram, representing a specific logic operation in PLC programming.

Off-Delay Timer

An electromechanical relay with contacts that change state a predetermined time period after power is removed from its coil; on re-energization of the coil, the contacts return to their shelf state immediately; also, a programmable logic controller instruction that emulates the operation of the electromechanical off-delay relay.

Ladder Rung

A single line of logic in a ladder diagram that equates to a control circuit, usually comprised of inputs and outputs represented by symbols.

Relay Coil

A component in electrical and electronic engineering that produces a magnetic field when electric current flows through it, typically used to control a circuit by opening or closing connections in another circuit.