What Measures the Number of People a Firm Can Communicate

question 55

Multiple Choice

What measures the number of people a firm can communicate with all over the world?

• A) Information richness
• B) Information age
• C) Information reach
• D) Information browser

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Definitions:

Increased Globalization

The process of interaction and integration among people, companies, and governments worldwide, leading to increased connectivity and interdependence.

Development

The process of growth, progress, or improvement in a society, organization, or individual, often measured in economic, social, or technological terms.

PRSA Professional Values

Ethical values promoted by the Public Relations Society of America, including advocacy, honesty, expertise, independence, loyalty, and fairness.

PR Profession

The field dedicated to managing and facilitating communication between an organization and its publics to build, manage, and sustain its positive image.